08-14-2013, 10:33 AM
I don't think it's "brand loyalty" so much as "hostage taking". I know people who want to switch to Android but are queasy about trying to get out the pit they dug themselves into by going with Apple/iTunes to begin with.
Apple is its own microcosm and once they suck you in, it's going to take some effort to get out. Interesting business model for retaining customers but I always warn people against taking up anything Apple does for that reason.
Apple is its own microcosm and once they suck you in, it's going to take some effort to get out. Interesting business model for retaining customers but I always warn people against taking up anything Apple does for that reason.